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			 Research is what I'm doing when I don't know what I'm doing.  
	 Research is what I'm doing when I don't know what I'm doing. 
		
 
	
			 There is nothing like looking, if you want to find something. You certainly usually find something, if you look, but read more 
	 There is nothing like looking, if you want to find something. You certainly usually find something, if you look, but it is not always quite the something you were after. 
		
 
	
			 Research is formalized curiosity. It is poking and prying with a purpose.  
	 Research is formalized curiosity. It is poking and prying with a purpose. 
		
 
	
			 No amount of experimentation can ever prove me right; a single 
experiment can prove me wrong.  
	 No amount of experimentation can ever prove me right; a single 
experiment can prove me wrong. 
		
 
	
			 Research is to see what everybody else has seen, and to think what nobody else has thought  
	 Research is to see what everybody else has seen, and to think what nobody else has thought 
		
 
	
			 To steal ideas from one person is plagiarism, to steal ideas from many is research.  
	 To steal ideas from one person is plagiarism, to steal ideas from many is research. 
		
 
	
			 If we knew what it was we were doing, it would not be called 
research, would it?  
	 If we knew what it was we were doing, it would not be called 
research, would it? 
		
 
	
			 Somewhere, something incredible is waiting to be known.  
	 Somewhere, something incredible is waiting to be known. 
		
 
	
			 Any communication or marketing professional needs cross-cultural research and communication skills to be able to succeed in the future.  
	 Any communication or marketing professional needs cross-cultural research and communication skills to be able to succeed in the future.