Don't try to buy at the bottom and sell at the top. It can't be done except by liars.

Don't try to buy at the bottom and sell at the top. It can't be done except by liars.

Many of the products which create a modern standard of living are only the physical incorporations of ideas- not only read more

Many of the products which create a modern standard of living are only the physical incorporations of ideas- not only the ideas of an Edison or a Ford but the ideas of innumerable anonymous people who figure out the design of supermarkets, the location of gasoline stations, and the million mundane things on which our material well-being depends. Societies which have more people carrying out physical acts and fewer people supplying ideas do not have higher standards of living. Quite the contrary.

To live content with small means; to seek elegance rather than luxury, and refinement rather than fashion; to be worthy, read more

To live content with small means; to seek elegance rather than luxury, and refinement rather than fashion; to be worthy, not respectable, and wealthy, not rich; to study hard, think quietly, talk gently, act frankly; to listen to stars and birds, to babes and sages, with open heart; to bear all cheerfully, do all bravely, await occasions, hurry never. In a word, to let the spiritual, unbidden and unconscious, grow up through the common. This is to be my symphony.

The 1990s customer expects service to be characterized by fast and efficient computer-based systems.

The 1990s customer expects service to be characterized by fast and efficient computer-based systems.

The absolute fundamental aim is to make money out of satisfying customers.

The absolute fundamental aim is to make money out of satisfying customers.

Hire the best. Pay them fairly. Communicate frequently. Provide challenges and rewards. Believe in them. Get out of their way read more

Hire the best. Pay them fairly. Communicate frequently. Provide challenges and rewards. Believe in them. Get out of their way and they'll knock your socks off.

Perhaps the most widespread misunderstanding of economics is that it applies solely to financial transactions. Frequently this leads to statements read more

Perhaps the most widespread misunderstanding of economics is that it applies solely to financial transactions. Frequently this leads to statements that "there are noneconomic values" to consider. There are, of course, noneconomic values. Indeed, there are only noneconomic values. Economics is not a value itself but merely a method of trading off one value against another.

Prices are important not because money is considered paramount but because prices are a fast and effective conveyor of information read more

Prices are important not because money is considered paramount but because prices are a fast and effective conveyor of information through a vast society in which fragmented knowledge must be coordinated.

Show me the business man or institution not guided by sentiment and service; by the idea that "he profits most read more

Show me the business man or institution not guided by sentiment and service; by the idea that "he profits most who serves best" and I will show you a man or an outfit that is dead or dying.