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What the customer demands is last year's model, cheaper. To find out what the customer needs you have to understand read more
What the customer demands is last year's model, cheaper. To find out what the customer needs you have to understand what the customer is doing as well as he understands it. Then you build what he needs and you educate him to the fact that he needs it.
Value is not intrinsic; it is not in things. It is within us; it is the way in which man read more
Value is not intrinsic; it is not in things. It is within us; it is the way in which man reacts to the conditions of his environment.
If you don't care, your customer never will.
If you don't care, your customer never will.
We don't want to push our ideas on to customers, we simply want to make what they want.
We don't want to push our ideas on to customers, we simply want to make what they want.
You read a book from beginning to end. You run a business the opposite way. You start with the end, read more
You read a book from beginning to end. You run a business the opposite way. You start with the end, and then you do everything you must to reach it.
Money is the fruit of evil, as often as the root of it.
Money is the fruit of evil, as often as the root of it.
The problem with the person who thinks he's a long-term investor and impervious to short-term gyrations is that the emotion read more
The problem with the person who thinks he's a long-term investor and impervious to short-term gyrations is that the emotion of fear and pain will eventually make him sell badly.
Whales only get harpooned when they come to the surface, and turtles can only move forward when they stick their read more
Whales only get harpooned when they come to the surface, and turtles can only move forward when they stick their neck out, but investors face risk no matter what they do.
I'm not a driven businessman, but a driven artist. I never think about money. Beautiful things make money.
I'm not a driven businessman, but a driven artist. I never think about money. Beautiful things make money.
