Marshall McLuhan

Professionalism is environmental. Amateurism is anti environmental. Professionalism merges the individual into patterns of total environment. Amateurism seeks the development read more

Professionalism is environmental. Amateurism is anti environmental. Professionalism merges the individual into patterns of total environment. Amateurism seeks the development of the total awareness of the individual and the critical awareness of the ground rules of society. The amateur can afford to loose.

Historians and archaeologists will one day discover that the ads of our time are the richest and most faithful reflections read more

Historians and archaeologists will one day discover that the ads of our time are the richest and most faithful reflections that any society ever made of its entire range of activities.

Darkness is to space what silence is to sound, i.e., the interval.

Darkness is to space what silence is to sound, i.e., the interval.

Good taste is the first refuge of the non creative. It is the last ditch stand of the artist.

Good taste is the first refuge of the non creative. It is the last ditch stand of the artist.

Art at its most significant is a Distant Early Warning System that can always be relied on to tell the read more

Art at its most significant is a Distant Early Warning System that can always be relied on to tell the old culture what is beginning to happen to it.