Marshall McLuhan

Good taste is the first refuge of the non creative. It is the last ditch stand of the artist.

Good taste is the first refuge of the non creative. It is the last ditch stand of the artist.

The future masters of technology will have to be light-hearted and intelligent. The machine easily masters the grim and the read more

The future masters of technology will have to be light-hearted and intelligent. The machine easily masters the grim and the dumb.

We don't know who discovered water, but we know it wasn't the fish.

We don't know who discovered water, but we know it wasn't the fish.

All media exist to invest our lives with artificial perceptions and arbitrary values

All media exist to invest our lives with artificial perceptions and arbitrary values

Art at its most significant is a Distant Early Warning System that can always be relied on to tell the read more

Art at its most significant is a Distant Early Warning System that can always be relied on to tell the old culture what is beginning to happen to it.