David Ogilvy

Does advertising corrupt editors? Yes it does, but fewer editors than you may suppose... the vast majority of editors are read more

Does advertising corrupt editors? Yes it does, but fewer editors than you may suppose... the vast majority of editors are incorruptible.

The best ideas come as jokes. Make your thinking as funny as possible.

The best ideas come as jokes. Make your thinking as funny as possible.

I never tell one client that I cannot attend his sales convention because I have a previous engagement with another read more

I never tell one client that I cannot attend his sales convention because I have a previous engagement with another client; successful polygamy depends upon pretending to each spouse that she is the only pebble on your beach.

I always said that mega-mergers were for megalomaniacs.

I always said that mega-mergers were for megalomaniacs.

I notice increasing reluctance on the part of marketing executives to use judgment; they are coming to rely too much read more

I notice increasing reluctance on the part of marketing executives to use judgment; they are coming to rely too much on research, and they use it as a drunkard uses a lamp post for support, rather than for illumination.