No one in this world, so far as I know- and I have researched the records for years, and employed read more

No one in this world, so far as I know- and I have researched the records for years, and employed agents to help me- has ever lost money by underestimating the intelligence of the great masses of the plain people. Nor has anyone ever lost public office thereby.

Where it is a duty to worship the sun it is pretty sure to be a crime to examine the read more

Where it is a duty to worship the sun it is pretty sure to be a crime to examine the laws of heat.

General jackdaw culture, very little more than a collection of charming miscomprehensions, untargeted enthusiasms, and a general habit of skimming.

General jackdaw culture, very little more than a collection of charming miscomprehensions, untargeted enthusiasms, and a general habit of skimming.

Read not to contradict and confute; nor to believe and take for granted; nor to find talk and discourse; but read more

Read not to contradict and confute; nor to believe and take for granted; nor to find talk and discourse; but to weigh and consider. Some books are to be tasted, others to be swallowed, and some few to be chewed and digested: that is, some books are to be read only in parts, others to be read, but not curiously, and some few to be read wholly, and with diligence and attention.

Organizational progress parallels that in science and technology, permitting ultimate simplicity through intermediate complexity.

Organizational progress parallels that in science and technology, permitting ultimate simplicity through intermediate complexity.

Jefferson thought schools would produce free men: we prove him right by putting dropouts in jail.

Jefferson thought schools would produce free men: we prove him right by putting dropouts in jail.

...man has an irrepressible tendency to read meaning into the buzzing confusion of sights and sounds impinging on his senses; read more

...man has an irrepressible tendency to read meaning into the buzzing confusion of sights and sounds impinging on his senses; and where no agreed meaning can be found, he will provide it out of his own imagination.

A rising mass movement attracts and holds a following not by its doctrine and promises but by the refuge it read more

A rising mass movement attracts and holds a following not by its doctrine and promises but by the refuge it offers from the anxieties, barrenness and meaningless of an individual existence. It cures the poignantly frustrated not by conferring upon them an absolute truth or by remedying the difficulties and abuses which made their lives miserable, but by freeing them from their ineffectual selves- and it does this by enfolding and absorbing them into a closely knit and exultant corporate whole.

It is common to assume that human progress affects everyone- that even the dullest man, in these bright days, knows read more

It is common to assume that human progress affects everyone- that even the dullest man, in these bright days, knows more than any man of, say, the Eighteenth Century, and is far more civilized. This assumption is quite erroneous...The great masses of men, even in this inspired republic, are precisely where the mob was at the dawn of history. They are ignorant, they are dishonest, they are cowardly, they are ignoble. They know little if anything that is worth knowing, and there is not the slightest sign of a natural desire among them to increase their knowledge.