Things which matter most must never be at the mercy of things which matter least.

Things which matter most must never be at the mercy of things which matter least.

Exaggerated self-importance is deemed an individual fault, but a racial virtue.

Exaggerated self-importance is deemed an individual fault, but a racial virtue.

People who matter are most aware that everyone else does, too.

People who matter are most aware that everyone else does, too.

Don't overlook the importance of worldwide thinking. A company that keeps its eye on Tom, Dick and Harry is going read more

Don't overlook the importance of worldwide thinking. A company that keeps its eye on Tom, Dick and Harry is going to miss Pierre, Hans and Yoshio.

A work of art has no importance whatever to society. It is only important to the individual, and only the read more

A work of art has no importance whatever to society. It is only important to the individual, and only the individual reader is important to me.

The way positive reinforcement is carried out is more important than the amount.

The way positive reinforcement is carried out is more important than the amount.

American business has just forgotten the importance of selling.

American business has just forgotten the importance of selling.

Art and religion first; then philosophy; lastly science. That is the order of the great subjects of life, that's their read more

Art and religion first; then philosophy; lastly science. That is the order of the great subjects of life, that's their order of importance.

Half of the harm that is done in this world is due to people who want to feel important. They read more

Half of the harm that is done in this world is due to people who want to feel important. They don't mean to do harm. But the harm does not interest them.