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    What the customer demands is last year's model, cheaper. To find out what the customer needs you have to understand what the customer is doing as well as he understands it. Then you build what he needs and you educate him to the fact that he needs it.

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  14  /  19  

Goodwill is the one and only asset that competition cannot undersell or destroy.

Goodwill is the one and only asset that competition cannot undersell or destroy.

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  18  /  19  

Money isn't everything… but it ranks right up there with oxygen.

Money isn't everything… but it ranks right up there with oxygen.

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  11  /  11  

Get me inside any boardroom and I'll get any decision I want.

Get me inside any boardroom and I'll get any decision I want.

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  14  /  15  

People don't have fortunes left them in that style nowadays; men have to work and women to marry for money. read more

People don't have fortunes left them in that style nowadays; men have to work and women to marry for money. It's a dreadfully unjust world.

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  12  /  16  

The market is a place set apart where men may deceive each other.

The market is a place set apart where men may deceive each other.

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  14  /  19  

The monstrous evils of the twentieth century have shown us that the greediest money grubbers are gentle doves compared with read more

The monstrous evils of the twentieth century have shown us that the greediest money grubbers are gentle doves compared with money-hating wolves like Lenin, Stalin, and Hitler, who in less than three decades killed or maimed nearly a hundred million men, women, and children and brought untold suffering to a large portion of mankind.

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  18  /  25  

He that is rich is wise.

He that is rich is wise.

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  8  /  10  

When we are in competition with ourselves, and match our todays against our yesterdays, we derive encouragement from past misfortunes read more

When we are in competition with ourselves, and match our todays against our yesterdays, we derive encouragement from past misfortunes and blemishes. Moreover, the competition with ourselves leaves unimpaired our benevolence toward our fellow men.

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  18  /  15  

The increase in the world's population represents our victory against death...

The increase in the world's population represents our victory against death...

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