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    Above all, we wish to avoid having a dissatisfied customer. We consider our customers a part of our organization, and we want them to feel free to make any criticism they see fit in regard to our merchandise or service. Sell practical, tested merchandise at reasonable profit, treat your customers like human beings -- and they will always come back.

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Honor sinks where commerce long prevails.

Honor sinks where commerce long prevails.

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To live content with small means; to seek elegance rather than luxury, and refinement rather than fashion; to be worthy, read more

To live content with small means; to seek elegance rather than luxury, and refinement rather than fashion; to be worthy, not respectable, and wealthy, not rich; to study hard, think quietly, talk gently, act frankly; to listen to stars and birds, to babes and sages, with open heart; to bear all cheerfully, do all bravely, await occasions, hurry never. In a word, to let the spiritual, unbidden and unconscious, grow up through the common. This is to be my symphony.

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Most people...find a disorientating mismatch between the long-term nature of their liabilities and the increasingly short-term nature of their assets.

Most people...find a disorientating mismatch between the long-term nature of their liabilities and the increasingly short-term nature of their assets.

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Concentrate your strengths against your competitor's relative weaknesses.

Concentrate your strengths against your competitor's relative weaknesses.

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Every few seconds it changes - up an eighth, down an eighth - it's like playing a slot machine. I read more

Every few seconds it changes - up an eighth, down an eighth - it's like playing a slot machine. I lose $20 million, I gain $20 million.

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Every era has a currency that buys souls. In some the currency is pride, in others it is hope, in read more

Every era has a currency that buys souls. In some the currency is pride, in others it is hope, in still others it is a holy cause. There are of course times when hard cash will buy souls, and the remarkable thing is that such times are marked by civility, tolerance, and the smooth working of everyday life.

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Money is the most egalitarian force in society. It confers power on whoever holds it.

Money is the most egalitarian force in society. It confers power on whoever holds it.

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Forty for you, sixty for me And equal partners we will be.

Forty for you, sixty for me And equal partners we will be.

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If all the gold in the world were melted down into a solid cube it would be about the size read more

If all the gold in the world were melted down into a solid cube it would be about the size of an eight room house. If a man got possession of all that gold -- billions of dollars worth -- he could not buy a friend, character, peace of mind, clear conscience or a sense of eternity.

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