Ludwig von Mises

Society is joint action and cooperation in which each participant sees the other partner's success as a means for the read more

Society is joint action and cooperation in which each participant sees the other partner's success as a means for the attainment of his own.

The prevailing legal and moral views of a time are held not only by those whom they benefit but by read more

The prevailing legal and moral views of a time are held not only by those whom they benefit but by those, too, who appear to suffer from them. Their domination is expressed in that fact- that the people from whom they claim sacrifice accept them.

The rich adopt novelties and become accustomed to their use. This sets a fashion which others imitate. Once the richer read more

The rich adopt novelties and become accustomed to their use. This sets a fashion which others imitate. Once the richer classes have adopted a certain way of living, producers have an incentive to improve the methods of manufacture so that soon it is possible for the poorer classes to follow suit. Thus luxury furthers progress. Innovation "is the whim of an elite before it becomes a need of the public. The luxury today is the necessity of tomorrow." Luxury is the roadmaker of progress: it develops latent needs and makes people discontented. In so far as they think consistently, moralists who condemn luxury must recommend the comparatively desireless existence of the wild life roaming in the woods as the ultimate ideal of civilized life.

Society is only possible on these terms, that the individual finds therein a strengthening of his own ego and his read more

Society is only possible on these terms, that the individual finds therein a strengthening of his own ego and his own will.

...it is solely bigness in business which makes it possible to supply the masses with all those products the present-day read more

...it is solely bigness in business which makes it possible to supply the masses with all those products the present-day American common man does not want to do without. Luxury goods for the few can be produced in small shops. Luxury goods for the many require big business.