Brian Ambrose

North American manufacturers have really focused on product, launching a wide variety of new and exciting model offerings. In the read more

North American manufacturers have really focused on product, launching a wide variety of new and exciting model offerings. In the end the consumer wins, in terms of choice, product quality and affordability.

In prior years, saddled with heavy incentives and a sagging economy, industry executives pushed profitability out as far as they read more

In prior years, saddled with heavy incentives and a sagging economy, industry executives pushed profitability out as far as they could. Our survey this year has definitely found improved profit levels emerging sooner rather than later, and this is very encouraging.

In a down economy, our survey has found executives always pushing profitability a few years out, and this year is read more

In a down economy, our survey has found executives always pushing profitability a few years out, and this year is no different. But what the executives are telling us this year is that they have seen the worst and that the industry is poised for a rebound.

Our survey this year has definitely found improved profit levels emerging sooner rather than later, and this is very encouraging.

Our survey this year has definitely found improved profit levels emerging sooner rather than later, and this is very encouraging.

They think incentives will be leveling off. With all the new models being launched in next 12 to 18 months, read more

They think incentives will be leveling off. With all the new models being launched in next 12 to 18 months, they will not need incentives to spur sales.